A haven of intimacy to escape from reality.
In Japan, traditionally, and its still true in many rural areas, the entire family lives together under the same roof. The same house with its thin paper walls shelters husband, wife, mother-in-law and sister, children, grandparents, etc. The only way for couples to make love and share a moment of intimacy is to seek refuge in the room of a love hotel.
More than 1 million couples seek out love hotels every single day.
To live out a fantasy, share a moment of sensuality, and even to become someone else, through the different worlds the rooms allow you to inhabit or by renting costumes.
These are the three elements we wanted to throw into the mix when we created this unprecedented experience.
Erotic literature saw a surge in popularity last year – Fifty Shades of Grey certainly had a hand in it, as well as other literature-based erotic experiences, such as Clayton Cubitt’s Hysterical Literature, for example.
In the end, we quite naturally came up with a device that combines literature and role-playing games, in a sensual experience for two.
3 rooms, 3 moods
“Today, Internet activity is mostly focused around social networks, mass audiences. I thought it would be interesting to do the opposite, to create a one-on-one experience for two”
— Alexandre Brachet
Love Hotel is a unique online erotic adventure unlike any you’ve seen before. A sensory experience inspired by Japanese love hotels for two, and only for two.
Just like a love hotel, you come here with your partner. You choose your room, your world, each filled with images, words, and sounds. You talk, you share, you get turned on. The exchange is completely anonymous and secure.
Words to help you explore each other. Moods to help you discover yourself, perhaps. As the dialogue moves forward, the senses heat up and the story unfolds. The experience is intimate, literary, and sensory.
The White Room
A quiet space to relax in, an appropriate mood for meditation, Zen, a touch of innocence, classical, simple beauty: silence, unity, cherry blossoms.
In this room, partners will read excerpts of Alfred de Musset’s Gamiani or Deux nuits d’ivresse, put into pictures by photographer Ariane Geffard.
The Red Room
A room dedicated to passion, sensuality, seduction, touching bodies and skin, a carnal, vibrant, and sexy room.
Marie Darrieussecq wrote Approche ton visage de l’écran specifically for the red room. Photographer Giasco Bertoli put it into images.
The Black Room
A room for extremes, transgressive feelings, for testing your limits. It smells like latex, leather, the unknown, and the discovery of new boundaries.
For this typically Japanese experience, erotic writings by an anonymous Japanese collective were chosen. The room is clad in images taken from Phil Cox and Hikaru Toda’s “Love Hotel” documentary footage.
An experience for two
The interactive device relies on the voluntary participation of Internet users that are at least 16 years old. It is unique. To be able to use it, two people are absolutely required.
The interface was designed to be completely secure and anonymous. You simply need to plan a visit with your partner, choose a room according to what you’re in the mood for, and to step into character by reading, each in turn, the lines of written of dialogue.
Sound plays an active part in the immersion of the two partners inside the world and story. With the help of the latest binaural recording techniques, sound design elements become spatialized and help immerse the users into the specific mood created by each setting.
Youth Jury Prize for Best International Transmedia Project, from the Geneva International Film Festival.
During the 20th edition of the Geneva International Film Festival, the “Love Hotel” sensory Xperience was awarded the Youth Jury Prize for best transmedia project, tied with “Last Hijack.”
“Love Hotel was an unforgettable, surprising, and highly personal experience. We really appreciated how this delicate issue was dealt with, how it managed to tell us so much about certain aspects of Japanese society, and touch us too. We were struck by the artistry of the direction, the beauty of the feature film. Being able to try out a Love Hotel, to really live the Love Hotel experience, amazed us. The project stirred our empathy in a very profound way.”
